PUBLICIST &
CONTENT STRATEGIST
PUBLIC RELATIONS
With over 300 pieces of press secured, I know what makes a great story and what keeps your business in the news and on-trend with the industry. I tailor every media campaign to help clients in the furniture, interior, hospitality, lifestyle, real estate, and podcast industries launch brands, increase visibility and secure a better SEO presence.
-
Collateral evaluation
-
Press Release
-
Print + Digital pitching
-
Profile + Podcast pitching
-
Events + Speaking engagement opportunity pitching
-
Product pitching
-
Brand identity + business evaluation
SOCIAL MEDIA MANAGEMENT
As a millennial, I know first hand how important a social media presence is to elevate your brand. I stay connected to the industries social trends, so you don’t have to. I can help your brand create a constant media presence through strategic content messaging, target engagement, consistent planning and creative multimedia content creation.
-
Original content creation
-
Content planning
-
Copywriting and caption writing
-
Daily and Weekly posting to platforms
-
Follower engagement
-
Video creation
-
Audiogram creation
-
Scripts
-
Instagram, Facebook, Twitter, Linked, Pinterest
COPY WRITING
Copy is key for SEO purposes and proper brand messaging when attempting to establish your brand as an industry leader. I have written copy for news articles, websites, real estate listings, about pages, blogs, product descriptions, press releases, award submissions and speaking engagement presentations. I have also written social media copy and content for social marketing efforts on platforms such as Facebook, Instagram, Twitter and LinkedIn.
SPEAKING OPPORTUNITY
I have secured speaking engagements and panels talks at trade shows all around the world for my clients. After their talks, I then secure press coverage for the topics they cover in an effort to maximize their exposure and position as a trusted leader in the industry.
BRAND COLLABORATION + MARKETING
Strategic and creative brand collaborations can benefit both brands by increasing growth, expanding the reach, and reducing costs. In this case study, my client had the desire to collaborate with high profile stylists. I researched and secured a brand collaboration between my client and a celebrity stylist. I then secured free product and national press for both parties.
BOOK TOUR
Book tours are a fun way to engage with your audience, sell direct to consumers, and partner with a foundation to give back to each community you visit.
In this particular project collaboration, my client wrote a book with ORO edition book publisher. In an effort to promote the book, I secured a multi-city book signing tour in Houston, LA, NY and Dallas. We partnered with brands such as Dress for Success and Alice and Olivia to promote the book, but to also give back to the communities we visited. I secured all the food, location, placement, book sales and press during each event. I also made sure editors attended each event in an effort to spread brand awareness and secure publicity.
